by Thilak
Feb 21, 2025
Referral marketing is one of the most effective ways to grow your Shopify store, with customers being 4x more likely to buy when referred by a friend. A strong referral program can help you acquire new customers, boost brand loyalty, and increase sales—without high advertising costs.
However, with so many referral apps available, finding the right one for your Shopify store can be overwhelming.
That’s why we’ve made your research easy with this article!
In this blog, we’ve curated a list of the best Shopify referral apps, carefully selected for their ease of setup, automation features, and reward customization. Whether you want to offer discounts, store credits, or cash rewards, these apps will help you turn happy customers into brand ambassadors.
Referral programs help turn customers into brand advocates, driving more sales through word-of-mouth. Here’s how to choose the best Shopify referral app:
Look for apps that offer discounts, store credits, cashback, or free products as referral incentives.
Choose an app with real-time tracking, unique referral links, and automated reward distribution.
Ensure the app works smoothly with Shopify’s checkout, email marketing, and loyalty programs.
The app should allow you to set custom referral rules, limits, and branding to match your store’s needs.
Compare pricing models and check for responsive customer support to ensure smooth operation.
Merchants need Shopify referral apps that help them turn existing customers into brand advocates, automate rewards, and track performance. We review each app based on key merchant needs.
A referral app should install quickly and work seamlessly with Shopify. We test the setup process, dashboard usability, and how easily merchants can launch a referral program.
Accurate tracking is essential. We evaluate if the app provides unique referral links, automated reward distribution, and fraud detection to prevent misuse.
A strong referral app should offer multiple reward types. We check if it supports cash rewards, discounts, store credits, free products, and tiered incentives.
Referrals should be easy to share. We assess whether the app allows customers to invite friends via email, SMS, social media, and personalized referral links.
Merchants need data to optimize their programs. We review if the app provides insights into referral conversions, top advocates, and overall revenue impact.
A referral program should scale with the business. We test automation features like bulk reward distribution, API integrations, and multi-language support for global reach.
Reliable support ensures a smooth referral experience. We check response times, available resources, and analyze Shopify App Store reviews for merchant satisfaction.
AfterShip Referral & Affiliate helps Shopify merchants increase sales by leveraging referrals, affiliate marketing, and loyalty programs. With a free plan available, it's a great option for stores looking to grow their customer base and boost repeat purchases without upfront costs.
Free Plan: Includes basic referral and affiliate features, ideal for small stores.
Completely Free – No upfront costs for basic features.
User-Friendly – Easy setup with no coding needed.
All-in-One Solution – Combines referrals, affiliates, and loyalty rewards.
Integrates with AfterShip Ecosystem – Works with AfterShip tracking, reviews, and email marketing.
Limited Customization – Branding and advanced rules may be restricted on the free plan.
No Transparent Paid Plan Details – If you need premium features, pricing info isn’t clear upfront.
Basic Analytics – Lacks deep insights compared to dedicated affiliate platforms like Refersion.
InviteReferrals is a premium referral marketing app designed for Shopify merchants looking to scale their business through word-of-mouth marketing. It helps businesses acquire new customers by incentivizing referrals with customizable rewards and tracking.
Standard Plan: $249/month or $2,388/year (Save 20%).
Enterprise Plan: Custom pricing (Visit their pricing page for details).
Highly customizable referral programs with multi-channel sharing.
Advanced tracking & insights to optimize referral performance.
Automated rewards & notifications to improve conversions.
Scalable solution for growing & enterprise businesses.
Expensive – Pricing starts at $249/month, making it costly for small businesses.
Not ideal for startups – More suitable for established brands with a strong referral strategy.
Enterprise plan pricing is not transparent – Requires direct inquiry for custom pricing.
ReferrLy Affiliate Marketing is a free Shopify app designed to help merchants grow sales through referrals and affiliate marketing. With an easy-to-use interface and no upfront costs, it’s an excellent choice for businesses looking to leverage influencers, brand ambassadors, and loyal customers to drive revenue.
Free Plan: Full access to core affiliate marketing features.
Potential Paid Features: May offer premium upgrades in the future.
Completely Free – No hidden fees, making it a great budget-friendly option.
Easy to Use – Simple interface with quick setup.
Positive User Reviews – 5.0 rating from nearly 1,000 merchants.
Customizable Commission Tiers – Allows different commission rates per affiliate.
Limited Advanced Features – No mention of API integrations or advanced tracking.
Scaling Might Be Difficult – Larger stores may need more automation and analytics.
No Multi-Tier Commission Support – Might not support MLM-style programs.
ReferralCandy is a premium referral and affiliate marketing app designed for scaling Shopify stores. It helps merchants increase sales through word-of-mouth marketing by rewarding customers for referring new buyers. With automated tracking, seamless integrations, and customizable reward structures, it’s ideal for businesses looking to grow through customer advocacy.
Premium Plan: $59/month (or $564/year, save 20%) + 3.5% commission on referral sales.
Plus Plan: $299/month (or $2,868/year, save 20%) + 1.5% commission on referral sales.
Enterprise Plan: $24,000/year (custom pricing available).
Automated & Scalable – Works seamlessly without manual input.
Detailed Analytics & Reporting – Track performance effectively.
Customizable Rewards – Flexible incentives for different customers.
Fraud Prevention – Protects against fake referrals.
Trusted by Large Brands – Used by top Shopify stores.
Percentage-Based Fees – Additional commission on referral sales.
Expensive for Small Businesses – Premium plan starts at $59/month.
Not Ideal for New Stores – Best suited for brands with consistent sales.
BON is an all-in-one loyalty, rewards, and referral program for Shopify stores. It helps merchants boost customer retention by offering points-based rewards, VIP tiers, and referral incentives. With a "Free Forever" plan, BON is a great option for businesses of all sizes looking to increase repeat purchases and customer engagement.
Free Forever: $0/month (basic loyalty & referrals).
Basic: $25/month (or $275/year, save 8%).
Growth: $99/month (or $950/year, save 20%).
Professional: $349/month (or $3,350/year, save 20%).
Generous Free Plan – No upfront cost for small businesses.
Comprehensive Features – Loyalty, referrals, and VIP tiers in one app.
Highly Customizable – Custom branding and reward options.
Easy to Use – Simple setup and automation.
Great Customer Support – Highly rated for fast assistance.
Higher-Tier Plans Are Expensive – Professional plan is $349/month.
Limited Features in Free Plan – Some advanced features require paid plans.
Potential Extra Charges – Custom development requests may cost more.
LoyaltyLion is a data-driven loyalty and referral program designed to help Shopify merchants increase customer retention, drive repeat sales, and boost lifetime value. With a focus on advanced analytics and segmentation, it’s ideal for brands that want to create a highly personalized loyalty experience.
Free Plan: Free to install, but additional charges apply for scaling beyond 400 orders/month.
Paid Plans: Start from $199/month (pricing scales based on order volume).
Powerful Data & Analytics – Ideal for brands serious about loyalty-driven growth.
Seamless Integrations – Works well with Shopify, Klaviyo, Gorgias, and more.
Highly Customizable – White-label branding and flexible reward structures.
VIP Tiers & Gamification – Increases customer engagement.
Expensive for Small Businesses – $199/month may be too costly for startups.
Free Plan is Limited – Merchants exceeding 400 orders/month need to upgrade.
Learning Curve – Advanced analytics and customizations may take time to master.
BLOOP is a free affiliate and referral marketing app designed to help Shopify merchants boost word-of-mouth sales and grow their customer base effortlessly. It provides an easy-to-use system for setting up referral programs, rewarding customers, and tracking affiliate performance.
Free Plan: No cost to install and use. Ideal for small and growing businesses.
Completely Free – No hidden costs, making it accessible for all Shopify merchants.
Simple & Easy to Use – Quick setup with an intuitive interface.
Automated Tracking – No manual work needed to track referrals.
Flexible Reward Options – Discounts, cash, or store credits.
Pop-up & Email Integration – Helps promote the referral program effectively.
Limited Advanced Features – Lacks VIP tiers, gamification, and deep analytics.
Not Ideal for Large-Scale Programs – Better for small to mid-sized stores.
No Multi-Tier Referral Levels – Some advanced referral apps offer multi-tiered commissions.
Yotpo is a leading loyalty and referral program designed for Shopify merchants looking to increase customer retention and referrals. It offers a powerful suite of tools for loyalty points, VIP programs, referrals, and rewards to help brands drive repeat purchases.
Free Plan: Available for stores with less than 100 monthly orders.
Pro Plan: $199/month (Additional $0.20 per order after 500 orders).
Premium Plan: $799/month or $9,587/year.
Comprehensive Loyalty & Referral Features – Covers all aspects of rewards.
VIP Tiers & Customizable Rewards – Personalize based on customer behavior.
Email & SMS Integration – Engages customers beyond the store.
Advanced Analytics – Provides deep insights into customer retention.
Seamless Shopify & Checkout Integration – No extra setup required.
Expensive for High-Volume Stores – Pricing scales with order volume.
Limited Free Plan – Only available for stores with <100 orders/month.
$0.20 per Extra Order on Pro Plan – Can add up quickly for growing stores.
Coopt is a referral program designed to make customer referrals easy for Shopify merchants. The app helps boost sales by incentivizing customers to refer their friends and family, offering various pricing tiers based on the number of orders per month.
25 Orders/Month: $9/month
150 Orders/Month: $19/month
500 Orders/Month: $29/month
1,000 Orders/Month: $39/month
Affordable Pricing – Low-cost entry for stores with different order volumes.
Simple Referral Setup – Easy to implement with minimal effort.
Customizable Rewards – Flexibility in reward structures.
Automated Emails – Efficiently communicate with customers without manual effort.
Limited Features for Higher Tiers – Higher pricing plans do not add much extra functionality.
Small User Base – Fewer reviews and a smaller community compared to bigger referral apps.
Limited Advanced Features – May not be as feature-rich as some other competitor apps
Loyoly is a comprehensive loyalty and referral program designed to increase customer engagement, retention, and sales. This app allows businesses to reward customers for repeat purchases, social shares, and referrals, making it ideal for brands aiming to build long-lasting customer relationships.
Basic Plan: $199/month (Additional $0.30 per order).
Advanced Plan: $539/month (Additional $0.25 per order).
Plus Plan: $999/month (Additional $0.10 per order).
Flexible Reward System – Allows customization of rewards to fit your brand.
Advanced Analytics – Helps optimize customer engagement strategies.
Referral and Loyalty Combo – Comprehensive approach to customer retention.
Easy Shopify Integration – Streamlined setup process.
Pricing May Be High for Smaller Stores – The plans may not be cost-effective for smaller businesses.
Additional Charges per Order – Costs rise with increased order volume.
Afflr Affiliate Program App is a flexible and performance-driven solution among Shopify Referral Apps, offering affiliate and referral program tools that scale with your business. Its pay-as-you-grow model is perfect for stores that want to reward influencers, partners, or loyal customers for bringing in new sales—without upfront costs for early-stage growth.
Free Plan: Free to install + 3% of revenue generated by Afflr.
Starter Plan: ($45/month) Reduces commission to 1% of revenue generated.
Growth Plan: ($100/month) – Flat rate with 0% revenue share; ideal for high-performing affiliate programs.
Pay-as-you-grow pricing structure.
Commission-based model ideal for low-risk scaling.
Easy setup and no-code installation.
Custom referral links and discount codes for affiliates.
Real-time tracking and detailed analytics.
Higher revenue share on the free plan may be costly for high-volume affiliate programs.
Limited public documentation on integrations with email or loyalty platforms.
Smaller user base compared to more established Shopify referral tools.
Referral Program – Shopjar is a comprehensive solution among Shopify Referral Apps, combining referral and affiliate program capabilities in one powerful, user-friendly tool. With features like customizable referral links, anti-fraud protection, tiered commissions, and automated payouts, Shopjar is designed to scale with your business while keeping operations smooth and secure.
Essential Plan: ($7/month) – Referral program with unlimited usage, Safe Links, landing pages, and analytics.
Starter Plan: ($12/month) – Adds full affiliate program support, portals, tiered commissions, and embedded forms.
Growth Plan: ($29/month) – Includes PayPal + Tremendous payouts, Klaviyo/Zapier integrations, fraud protection, branded email domain, and white-glove onboarding.
Affordable pricing with robust features for both referral and affiliate programs.
Safe Links and fraud protection add reliability.
Unlimited users and orders on all plans.
Automated payout options including PayPal and Tremendous.
Integration with marketing tools like Klaviyo.
No free plan or trial option.
Affiliate functionality is not available on the lowest plan.
Slightly smaller user base than legacy platforms.
Gratisfaction stands out among Shopify Referral Apps by offering a truly all-in-one rewards experience. Beyond referrals, it blends loyalty programs, giveaways, instant win games, sweepstakes, and milestone-based rewards into one comprehensive platform. Designed to engage and retain customers at every touchpoint, Gratisfaction is ideal for stores focused on gamified experiences and community-driven marketing.
Free: Full Featured: 100 – All features included for up to 100 users.
Full Featured: 200 ($19.99/month) – Supports up to 200 users.
Full Featured: 500 ($49.95/month) – Supports up to 500 users.
Full Featured: 1000 ($69.95/month) – Supports up to 1000 users.
All features unlocked on all plans – no gating behind pricing tiers.
Combines referrals, loyalty, giveaways, sweepstakes, and milestone rewards.
Scalable pricing based on user count, not order volume.
Great for gamified marketing strategies and customer engagement.
Footer credit remains unless a paid addon is purchased.
Lower rating compared to some other Shopify Referral Apps.
User limits could require frequent plan upgrades for fast-growing stores.
Gather is a streamlined and scalable option in the Shopify Referral Apps space, designed to help merchants grow through word-of-mouth. With a generous free plan and no commission fees, Gather empowers you to run multiple referral campaigns without transaction costs. It's ideal for brands focused on high-quality referrals and seamless integration, especially those scaling quickly.
Free Plan: $0/month
Business Plan: $350/month or $3,150/year (25% off)
No commission on referrals – maximize ROI.
All features unlocked on both plans.
Scalable and supports large volumes of traffic and referrals.
Advanced customization and multiple campaigns.
Setup support included in Business Plan.
High monthly cost may not suit smaller businesses.
Free plan has sales and advocate limits.
Lacks loyalty program features some competitors offer.
Drive More Sales with the Best Shopify Referral Apps!
Referral marketing is one of the most effective ways to grow your business. With the best Shopify referral apps, you can turn happy customers into brand ambassadors, boost word-of-mouth sales, and increase customer loyalty effortlessly.
Start growing your Shopify store today—install the perfect referral app and let your customers spread the word!
See more: Shopify Affiliate App to Turn Fans into Promoters and Boost Sales.
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