What is Backorder?
A backorder is an order for an out-of-stock item expected to restock soon. Customers can buy now, and the business ships once it's available.
Explanation
Importance
- Sales Continuity: Ensures that sales are not lost during out-of-stock situations, allowing customers to place orders while waiting for restocks.
- Customer Satisfaction: Helps manage customer expectations by providing a clear timeline for when backordered items will ship.
- Inventory Management: Allows businesses to effectively track inventory levels and manage demand during stockouts.
- Increased Revenue Opportunities: Even when products are out of stock, backorders allow businesses to maintain revenue flow by selling unavailable products in advance.
How It Works
- Pre-order Setup: Merchants enable backordering through apps or Shopify's pre-order options, allowing customers to purchase items that are out of stock.
- Order Processing: Customers place their orders and receive a notification that the item will be shipped once restocked.
- Stock Update: Once the product is available, the business fulfills the backorder, shipping the product to the customer.
- Communication: Customers are notified about expected restock dates and receive updates on their order status until the product ships.
Benefits
- Prevents Lost Sales: Merchants can continue selling products even when they are temporarily unavailable.
- Better Cash Flow: Collecting payment upfront for backorders helps improve cash flow, as customers pay before the product is available.
- Customer Engagement: Offering backorder options can increase customer loyalty, as they are more likely to return when the product becomes available.
- Inventory Flexibility: Helps businesses manage their stock levels more efficiently by accommodating demand for out-of-stock items.
Top Backorder Apps for Shopify:
- Allows merchants to manage and display pre-order options for out-of-stock products.
- Customizable settings to display pre-order buttons and manage customer notifications.
- Offers a simple way to enable pre-orders for products with out-of-stock statuses.
- Provides flexible options for managing pre-order messages and expected shipping dates.
- Enables customers to place orders for out-of-stock items with notifications on estimated shipping dates.
- Provides control over which products are available for backordering and when.