What is Order Tracking?
Order tracking allows customers to monitor their purchase status, from shipment to delivery, improving transparency and satisfaction.
Explanation
Order tracking is a feature that enables customers to check the progress of their orders in real-time. It provides visibility into the shipping process, including updates on dispatch, transit, and delivery stages. This functionality reduces customer anxiety, enhances trust, and minimizes support queries, creating a seamless post-purchase experience.
Importance
- Customer Satisfaction: Keeps customers informed about their order status.
- Brand Trust: Demonstrates reliability with transparent communication.
- Support Efficiency: Reduces inquiries about order statuses.
- Enhanced Experience: Creates a smoother post-purchase journey.
How It Works
- Order Confirmation: A tracking link is shared via email or SMS after purchase.
- Carrier Integration: Real-time data is fetched from shipping providers.
- Live Updates: Customers receive status changes like “shipped” or “out for delivery.”
- Custom Tracking Pages: Merchants can brand tracking pages for a cohesive experience.
- Delivery Confirmation: Notifications are sent upon successful delivery.
Benefits
- Transparency: Builds customer trust with clear shipping updates.
- Customer Engagement: Keeps customers connected post-purchase.
- Reduced Support Costs: Lowers the number of inquiries about order statuses.
- Brand Promotion: Custom tracking pages enhance brand visibility.
- Customer Loyalty: Creates a positive overall shopping experience.
Top Order Tracking Shopify Apps:
AfterShip Order Tracking
- Provides branded tracking pages for a seamless experience.
- Sends proactive notifications for every shipment update.
- Supports over 900 carriers worldwide.
Ordertracker ‑ Track & Upsell
- Offers real-time tracking for customers.
- Simplifies tracking with an intuitive interface.
- Reduces support load with automated updates.
Trackr Order Tracking, Tracker
- Integrates with multiple carriers for global order tracking.
- Customizes tracking links with branding elements.
- Sends email alerts for significant shipping events.